Who We Work With

Well Chosen Words works with management in small to mid-sized firms and in the marketing departments of larger businesses. Whether these organizations are for-profit enterprises or non-profits, they are typically striving to build long-term relationships with customers, contributors, or investors.

Clients are most likely to be successful working with us if they pursue excellence in the products and services they promote and integrity is essential to the way they conduct business. We aren't in the business of producing meaningless marketing "spin." We help you communicate value to your target audience.

Here are some satisfied customers.

High Tech
Dark Indigo, Inc.
i5 Logic (Red Rover Software)
Applied Business Concepts
Xerox DTC
Fujitsu Microelectronics, Inc.

Non-Profits
Tri-City Homeless Coalition
Omega Boys Club
Kidango
John Garcia Memorial Wildlife
Education Foundation
Celebrate Fremont
Calif. League of Women Voters

Education
St. Lawrence Education Center
Grant Joint Union High School Dist.
Grant McClellan Technical Institute
Fremont Unified School Dist.

Consulting
Horizon Financial
Viragos
Gilmour Craves
Gavin Financial Design, Inc.

Sales and Support
Applied Business Concepts
Carter Forklift (Parts R Parts)

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Communicating Value

A lifelong pet owner, Justine Schroeder started 3A Pet Sitting out of concern for animals and a desire to provide superior in-home pet care that is licensed, bonded, insured, and effortless for the client to book. She had already put together a Web site, a brochure, and various collateral materials to promote her service to prospective clients. Now she wanted to stimulate referrals from travel agents and realtors.

The first thing we did was define the value that a referral to 3A Pet Sitting would bring to each travel agent and realtor. We wrote letters that spelled out the benefits and then offered a face-to-face Justine and Cat consultation to discuss the possibilities.

The campaign was a "howling" success. Today, realtors and travel agents are able to offer their own customers an added and valuable service, and 3A Pet Sitting is enjoying a steady stream of referrals.

http://www.3apetsitting.com/